Flexible Electronics News

Le Biscuit Boosts Omnichannel Operations with Zebra Technologies

The retailer expands from a local operator in the Northeast of Brazil to a national presence leveraging Zebra’s Modern Store framework.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Zebra Technologies announced that Brazilian retailer Le Biscuit selected Zebra’s industry-leading solutions to streamline its omnichannel operations and improve its customer experience.  Over the last five years, Le Biscuit has increased from one to six digital channels, which created new challenges for the organization to keep up with customer demand and momentum. To create a better overall customer experience in-person and online, Le Biscuit modernized its distribution center and stores by ...

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